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Goffman, E. (1963). Stigma: Notes on the management of spoiled identity . Prentice-Hall.

Weitzer, R. (2023). The social psychology of sex work stigma. Annual Review of Criminology , 6, 213–232. (Available upon request): Coding schema and example posts from The Fallen Babe’s public accounts. thefallenbabe The Fallen Babe Free OnlyFans Content

Jones, A. (2022). Neutralizing stigma: How OnlyFans creators justify sex work. Deviant Behavior , 43(8), 987–1002. Goffman, E

OnlyFans, sex work, social media, influencer economy, digital labor, content strategy, stigma management 1. Introduction OnlyFans, launched in 2016, has grown into a multi-billion-dollar platform with over 3 million content creators and 220 million users as of 2025 (Patel & Singh, 2025). While initially marketed as a space for any creator to share exclusive content—from fitness to cooking—it is most widely associated with adult entertainment. This association carries both economic opportunity and social risk. For creators like “The Fallen Babe” (a pseudonym used here to protect actual identity while preserving analytical accuracy), the platform represents a last resort and a lucrative career move after mainstream social media careers falter. Prentice-Hall

Cunningham, S., Craig, D., & Looi, J. (2024). Algorithmic precarity: How platform changes reshape creator careers. Social Media + Society , 10(2), 1–14.