Mtoplist.com

They realized that the human brain releases a micro-dose of dopamine when moving from #4 to #5. They realized that odd numbers feel more authentic than even numbers. They realized that if you put the real content at #3 and #8, the reader would scroll past two ads to get there.

Wait—that’s us. But no. I’m talking about the original mTOPLIST. A proto-site built in raw HTML by a University of Texas sociology dropout named . mTOPLIST.com

The Ghost in the Algorithm: How a Forgotten Forum Became the Secret Blueprint for Every List You Read Online They realized that the human brain releases a